Axel Springer is a media and technology company that operates in over 40 countries. Through its various media brands, including BILD, WELT, INSIDER, POLITICO, and classifieds portals such as StepStone Group and AVIV Group, Axel Springer SE delivers information to empower individuals to make informed decisions in their lives

Regarding our reach, our new format, "TechReview Spotlight," which focuses on a single significant topic such as "Ethics in Generative AI," (or a conference we attend) has been well-received. Our first episode generated 16,000 impressions and received 2,600 unique video views in the first two weeks. In terms of audience demographics, approximately 30% of our viewers are from the USA, 22% from Germany, 9% from the UK, and 6% from India.

Our standard episodes typically receive less traffic compared to our Spotlight episodes. That's why we are now shifting our focus more and more toward Spotlight. In the upcoming months, we have exciting plans, including a confirmed interview with an astronaut from ESA, a report from the "Media & TechCon 2023" event, coverage of the CX Festival 2023, and a report from the HeyAI conference. By placing greater emphasis on these special topics, I anticipate being able to replicate the impressive numbers we achieved with the launch of the Spotlight format, particularly in terms of video viewership